In this specialization, students are equipped with the knowledge and skills to solve the problem relating to creativity, aesthetics visual arts, technology and business model to support the 3D computer graphic industry. Students are equipped with the knowledge and skills of up-to-date development of 3D animation computer graphic technology to answer the requirement of the creative industry both national and international.

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A world-class Visual Communication Design Department, delivering world class designers with distinctive local values and information technology capabilities.


The mission of Visual Communication Design are to:

  1. Educating visual communicators who highly exemplify the creative spirit and a commitment to professional attitudes in the fields of new media, animation and creative advertising;
  2. Preparing students for strategic positions in service industries with a strong sense of ethics and entrepreneurship and who can make a contribution to society;
  3. Improving the quality of life of Indonesians and the international community through good design;
  4. Recognizing and rewarding the most creative and value-adding talents;
  5. Designing creative products and conducting professional services in visual communication design with an emphasis on application of knowledge to the society.

Program Objective

The objectives of the program are:

  1. To provide students with the principal know-how of creative visual communication, it’s historical and cultural significance, and its core technology. Together these areas of study will establish in each student a solid ground for well-informed practice or further study;
  2. To produce graduates who are capable of producing animation portfolios that vividly demonstrate workmanship, creativity, conceptual insights, and attitudes of a professional design standard.

Student Outcomes

After complete the study, graduates are:

  1. Able to create printed and digital Visual Communication Design work that has added value and aesthetics, to overcome identity problems, mass communication, and competition problems by stakeholders;
  2. Able to conduct research and idea exploration to set the objectives, communication target, and Visual Communication Design prototype solutions that can overcome identity problems, mass communication, and considering the ethical, history, cultural, social consequences and regulations;
  3. Able to analyze level of material utilization efficiency and time in the production process of each selected alternative solution prototype of Visual Communication Design, without changing the essence and aesthetic design;
  4. Able to communicate Visual Communication Design prototype alternative solutions independently or groups in verbal form, graphical, written, and communicative models with analog or digital techniques by selected appropriate communication rules;
  5. Able to build a business in visual communication field;
  6. Able to design Visual Communication Design works by promoting cultural values and local ingenious as the children’s nation identity;
  7. Able to design animation product with sale value and recognition of copyright (intellectual property) by applied principle design and technology in a design process;
  8. Able to execute animated work according to the specifications of work expertise;
  9. Able to apply interdisciplinary knowledge and skills in developing alternative solutions for problem-solving.

Prospective Career of the Graduates

  1. Broadcast Television
  2. Film Production
  3. Games Industries
  4. Animation Studio
  5. Production House
  6. 3D Motion Artist (Animator/Motion Graphic)
  7. 3D Visualizer Artist (Modeller/Layout/Shading, Lighting & Rendering)
  8. Visual FX Artist (Compositor/Rotoscoping/Particle)
  9. Storyboard artist
  10. Character Design Artist
  11. Animation Produser
  12. IP Content Creator